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What Others Have Said - Without me Putting A Gun to Their Heads!
"I am literally amazed at the creative function of Raja. As a
professional Leadership Consultant, I thought I knew how to purposefully
communicate ideas and innovation to potential clients. Raja took my expression to a whole new and inspiring level. His ideas are brilliant. I only have one warning. If you are afraid of growing your business and
having the clients of your dreams you best side step using him.
Otherwise, you can be prepared to exponentially increasing your
business and stare into the faces of your dream clients. This man is for real."
Stephen McGhee
Leadership Consultant
www.miracleleader.com
“Raja knows more about the techniques of persuasion than nine out of ten copywriters. He has a winning style, great determination, huge enthusiasm and unusual ingenuity” Drayton Bird Former VP of Ogilvy & Mather and Author of Commonsense Direct Marketing and Sales Letters That Sell
"If there was one copywriter and marketing mastermind I would rather keep under wraps and not share with anyone else it would be Raja. I would dearly love to keep him 'under lock and key' as a full-time member of my team ... In reality that's just not possible. Raja's genuine enthusiasm for each project he becomes involved with is overwhelming. He truly ensures everything that can be done IS DONE in order for a promotion to pull its best response possible. One little change Raja put in place within my marketing copy doubled the conversion rate of my subscription website almost overnight... When you find a copywriter like that YOU'LL want to keep him quiet too!"
Nick James - Entrepreneur & Million Pound Earner Via Internet & Mail Order
Raja's simple copywriting style is magically effective and speaks direct to the reader. If you're looking to really connect with your clients and prospects through the written word, you'd be crazy not to hire this guy.
I have used MANY copywriters and no one comes close to Raja.
Neil Asher-MD
Insights Life Coaching
Raja, let me acknowledge receipt of your excellent newsletter. I like the style and content and anything I can do to give it a plug... please just ask! Rob Warlow - Editor and publisher of The Online Small Business Success
"Raja really is the Deepak Chopra of copywriting and direct marketing. Thanks for all your insights and teaching" Caroline Eddins - attendee at Copywriting Workshop-Heathrow, London.
“Whether you take Raja up on any of his Marketing & advertising Services or not, probably doesn't make a lot of difference to him. But, it could make a big difference to you! If anything, you should at least hear the quick fire magic that pours out of his head as it relates to your particular business.”
RON CARUTHERS - collegeplanninginc.com
/http://www.kusi.com/ news/local/2383021.html
& Colleague in 10K per Person Sales Letter Workshop, Cleveland, Ohio.
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Raja Hireker & Ron Caruthers
After 3 days of Salesletter workshops, masterminding and coaching - it's time to unwind at the races - Cleveland,Ohio 2005 |
“Raja’s copywriting and marketing, is magic and he has used them to great effect for us” JONATHAN JAY – MD of Europe’s Largest Coaching & Training Organisation, The Coaching Academy
“I had a 10 minute talk with Raja and he absolutely blew me away with the number of ideas he gave me to boost my profits in my business. He constantly asks question upon question to uncover the solutions to my problems. He really cared about me and my business and I would recommend him to anyone. He has one of the sharpest marketing minds I have ever met”
Hayden Sullivan – Marketer of Personal Care & Therapy Services
"Raja is BRILLIANT! He has given me a ton of help and sound, practical advice. He is firing with ideas and strategies and is always focused to help you in your current situation and, moves you forward profitably, and with patience. I hang onto his every word and also can't wait for his emails and newsletters also. If you get the chance to work alongside him...GRAB IT!"
David Nickalls - Pro Infomedia
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I learnt a bundle from one of the respected masters of direct marketing - Gary Halbert |
Why ME from the thousands of copywriters out there?
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Life's a minefield. So we've got to know where we're stepping. Get it wrong and... BAM!... life gets turned on its head.
However, with the right plan, with the right associations, with the right skill and knowledge, we can create miracles.
Just like in marriage and choosing life partners, careful consideration has got to be given in choosing business and marketing associates.
Are there mistakes made in both? Sure. Just look at both sets of statistics.
And, whether you believe it or not, they're both interlinked.
I've just celebrated 10 years of marriage. Note the word 'celebrated', for that's what life should be.
Similarly, business and marketing should be celebrated. Marketing should be at the top of every business person's agenda.
I'm of the belief that happiness, fun, excitement and super profits can all work together. It can all be rolled into one syngeristic ball of excitement. That's what I'll bring to the table.
And look, I'm a big believer in telling when the Emperor's got no clothes. If things aren't working, they're not working. No amount of positive thinking will fix it. Practical solutions... will.
Most advertising and marketing can be improved in each and every business... depending on the business owner's 'permission' to let it.
Quite honestly, I've not travelled the path of those who've worked for ad agencies, have degrees and qualifications as long as their arm and as wide as the wall will allow certificates to hang.
I'm saying that even though I've a post graduate chartered marketing qualification.
My REAL education came in the midnight hours, pouring through every great marketing and advertising book, delving into the genius campaigns taht made fortunes, dug into the biographies of those ad pros who made giant sums of money with practical marketing solutions and not mere academic, complex theories and philosophies.
One thing I realised was that if I wanted to excel at anything, I needed to learn it from the best. So that's what I proceeded to do. I flew to where the true masters lived. Lapped up all their knowledge, wisdom and understanding... and in turn, lodged it into my brain so that it became a permanent of my psyche.
The amount of money I've invested in it all would make any ad agency professional, marketing academic or business consultant... swoon.
Having applied those marketing, advertising and copywriting skills to various markets AUTO, HEALTH, INTERNET MARKETING, MEMBERSHIPS, INFO PRODUCTS, PERSONAL DEVELOPMENT, COACHING, FINANCIAL, SOFTWARE... which included -
Salesletters
Email sequences
Stick letters
Newsletters
Articles
White papers
Ads
Cover letters
Audio scripts
Video scripts
Order pages
Special reports
Training course instructions
... I can confidently say that my ability to create for you in any format, is guaranteed.
And, let me tell you what I mean when I say 'guaranteed'.
I say that because there's not too many people who stand by what they provide. They refuse to put their money where their reputation lies. I have a different point of view. Very different.
If I don't deliver anything of value, that doesn't make your investment worth our relationship, I'll work wit hyou until the required value is acheived. You okay with that?
And look, the wizards I've gained all my know how from, charge 30, 40, 50, 100k upwards for what they do. Want to know something... it's a terrific bargain... f or what they can do you is remarkably profitable! And... clients are lining up to get in on it!
You can certainly wait in line and I'll gladly pass their information on to you if that's something that interests you.
However, if you're looking for similar advertising and marketing excellence, without having to sell your house in order to get it, then... by reaching this website, you could have stumbled on your next best option.
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Picking the valuable brains of Multi-Millionaire Copywriter and Marketer Extraordinaire -
D S. Kennedy
If you've the courage to get your marketing and advertising grilled, ripped, shredded and torn apart by the professor of harsh reality, do it. It'll be the best roasting your business will ever receive. Plus... you'll have to pay him a fortune for the pleasure. I, DID!
However, you don't have to.
You see, in my search for experts, I decided to pay though the nose to get my own ability to help others to a level that'd be worthy of the grilling I took. I'm glad to say I'm doing exactly that. You can find out for yourself if it's all a bag of hot air, or if it's ... THE TRUTH.
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As a 'peoples' person, I have to feel a great energy for the author whenever I read something and I look forward to every single thing I get from you. I get hundreds of random newsletters/blogs etc and yours is the only one that I stop what I'm doing to read, digest and more importantly implement what you are saying into my own life. It feels sometimes like you are talking to just me and that is exactly the way I want people to feel when I write my own blog and sales copy.
To me you are someone to be modeled and I am modeling my writing skills on how you write yours. Your writing reflects my values in life - it is honest, ethical, caring, informative, intelligent and very very wise plus and this is super important, it's FUNNY - it makes me laugh and when you mix humour with learning you have a winning formula :-)
Having been privileged enough to meet you in the flesh I can also see that your values are that of above and so it just comes naturally to you in your writing cos you are just being you.
I'm enjoying my Killer copy writing course that I got from your site and know you are a wealth of information and I, for one am a very, very willing student. Thank you for showing us that writing sales copy means just reflecting your heart on a page!"
Sharon Frith - Business Entrepreneur, trainer and coach
The most important thing a business owner can do is to educate themselves in the art and skill of learning how to create direct response salescopy and marketing materials.
It's no excuse to say business is down, sales are down, the economy sucks, life's the pits. All of life can be boosted by the exhilaration and joy that comes from creating powerful marketing assets in the form of direct response copywriting.
Either learn to do it yourself or form a relationship with someone who knows what the heck they're doing.
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If there's one area causing most concern for a whole array of business owners... the world over, it's the ability to put words on paper or on a pc... in order to sell their products and services.
But that's not even half the story.
The main problem I see is that the creative thinking, the main CREATIVE IDEA behind the writing, is VITAL... and most, skip this crucial part, thinking all they need to do is to get out a piece of paper or get tapping away on the keyboard.
I was an invited guest to a particular entrepreneurial programme run by my friend of mine.
Would you like to know what the main fear was with these entrepreneurs? Well, I'll tell you. It was the fact that these entrepreneurs were somewhat scared of their own creativity and about the way they market their products and services.
The fear of ... "what will others say" and the... "I'm not good enough and what I'm putting out in terms of marketing, may just fall flat on its face."
These are REAL thoughts, though, easily fixed (as with
anything) with the right mix of confidence and
guidance.
Now on the other side of things, let me tell you that many business owners, service professionals and entrepreneurs feel that writing effective, sales producing material ... is somewhat pretty easy to do.
And so in turn, feel that they do not really need to really get down, roll their sleeves up and focus in this area in order to make their business grow.
Quite frankly, it's the same as saying, "I don't need to go to a doctor or specialist, I'll cure myself with this DIY kit over here!"
Seems far fetched... ludicrious... plain and simple ridiculous... doesn't it?
Well, let me tell you that it happens on such a regular basis that it's not funny.
Especially when we realise that NOTHING much happens if the creative thinking and the effective writing, DOESN'T GET DONE.
And... do you know what?
Even though it's true, there are thousands of business owners in both small and large concerns who are struggling beyond belief... they still don't want to fix this glaring problem!
So, quite frankly, this website, especially this creative thinking & writing section will be of little use to them.
However...
If you are a service professional, business coach, a consultant, or an online entrepreneur, or even a paid employee who's absolutely committed to bringing your valauble products and services to your target audience...
... And... are absolutely convinced about the role creative thinking and effective and compelling writing has to play in taking your success more than a number of notches higher... then please, read the rest of this webpage.
For, like hearing this or not...
Success in life depends on the quality of your relationships and the quality of your communication within those relationships.
Success in business depends on the quality and effectiveness of your written and promotional marketing material.
You know, it's pretty easy to create products and services... THOUGH... it takes a particular skill to sell them.
The number of business owners and service professionals who've reached the business graveyard because of not telling their entire story to the world... is staggering!
I hope you're not one of them!
DIY writing and marketing... or... hiring others to do it for you?
If you're like most business people, you've probably got a lot riding on your venture. There's a plenty at stake. Maybe your family's future is dependant on what you do and how profitable you are.
Is that true for you also?
It's a pretty big burden to shoulder. And many times, it seems like there's just not enough time in the day to damp out all the fires that are needing your constant attention.
And, it's entirely possible that you've been mentally and profitably scarred if you've previously hired out the marketing and copywriting to some high priced ad agency or some marketing or business consultant who's possibly botched up your marketing altogether, leaving you high and dry, and... out of pocket.
So much so that it has caused such irrepairable damage that it's costing you more to put the pieces back together again!
I can truly understand that. I've been in your shoes. However, for me, I decided to learn this skill of copywriting and sales thinking as a matter of seriousness.
I can't tell you how many hundreds of hours I've spent pouring over the marketing and advertising books of the ages...
.... about the amount of money I've invested in courses, seminars, manuals, audio and video training...
.... about the number of sleepless nights I've spent working on marketing and advertising material for clients as well as for my own projects and promotions...
... about the number of newsletters and publications I read each and every month just to keep abreast of the latest happenings...
All of it has contributed to helping refine my writing and marketing thinking. And now... it can be used to help and assist you too!
Quite frankly, if you have the time, money, energy, committment and dedication to mastering the marketing and advertising of your practice or business yourself, then I'd say... do it.
And please, for your sake, and for all those riding on your success -- don't go half way, don't start learning the in and outs and then... suddenly stop. If you really and sincerely intend to undertake it, put in the necessary grind that's essential to make it all happen.
It is a seriously PROFESSIONAL skill and not all who try their hand at it, can do it. If you do manage it, you can quite rightly tag yourself as a specialist.
However, in saying that, I realise that the hands of time are ticking for us all, and that you may simply not have that resource available right now in order to reach the level of creative thinking & writing mastery you'd want.
And that's where I believe I can help you
You see, in my creative thinking, marketing and advertising tool bag, I've amassed a pile of creative advertising secrets that'll boost your profit based enterprise most ad agencies and business consultants, quite honestly... haven't a clue about!
What you probably DON'T want...
I don't think you're looking for mediocrity. I don't think you're looking for some one to cut corners. I don't think that you'd appreciate someone subcontracting your work and then finding you've a sloppy, hastily put together marketing campaign that turned out to be an instant, deadly fatal flop.
I really don't think you want all that.
And, here's what you probably DO want...
Someone who absolutely knows what they're doing; who can take your project and turn it into a super valauble success, delivered to you on time, and communicate with kindness, frankness and with the professionalism and trust that most others... lack.
Have I got that about right?
I'm going to let you in on a secret that even though very few know about, though in my book, it's absolutely essential!
It's the seemingly 'Non Essentials' that turn out to be ESSENTIAL!
Let me explain:
When you visit a dentist, it's not only the treatment you get that'll help you decide whether you had a poor, okay, good or great experience.
There's a few other 'non essentials' that creep into the whole scenario. The way you're greeted, the body language and friendliness of those welcoming you, the quality of the decor, the pleasantness of the music, , the cleanliness of the environment, the smell of the place, the way the toilets are maintained, the timliness of your treatment, the attention to detail, the way you're treated after you've had your dental work...
It all contributes!
Can you see how important it all is to the overall impact, and as to whether you'll be back again for further treatment?
I'm racking my brain to come up with a similar feeling and experience for you as you travel through this website... and, how to help you in a way that you may want to take advanatge of what I can do for you.
So, what I've decided to do is create a no strings, no obligation, no hassles FREE marketing, advertising and copywriting session.
You can read all about it when you get yourself over to - http://Rajahireker.com/freeoffer.html
And, If you're going to go over and read what's on there, do so with the intention of really wanting to better and improve your overall life because of the information I'll share with you.
Reasons Why
As far as I know, we're given one shot at this thing called life. For some, it' ll zoom past, lightning quick. For others, they'll ponder and reflect on the abundance of it.
Wherever we are in life, time's a moving on!
Hence, wasting even a single drop of it, can be dangerous. I value my time, enormously. I'm sure you do with yours too. A few of my friends and colleagues are somewhat militant about their time. They hoard and guard it like a pitbull who's protective about his bone.
Quite honestly, I'm looking to help and assist people who not only want expert thinking and creatively applied writing to boost their business, but who are also looking on the horizon for a long term relationship because they see a better long term future for themselves also.
To me, it seems a great waste of time in creating and forming relationships, and then, just like a magic zappo wand, it vanishes into thin air.
I'd like to see friendship, happiness, profits... continue well after the initial work we may end up doing together.
I'll be flat out open with you - I'm envious of a few of my marketing colleagues as they've secured clients and friendships that have lasted well over a decade and a half!
To me, that's the sign of a flourishing business and a flourishing relationship.
I'm out to emulate them.
You may not want that in a relationship. That's really okay. As I say, there's no strings, no ties ins, no obligation whatsoever.
Though, if you've gone through everything on this website, you read what's in the free offer letter that you'll find when you go over to http://Rajahireker.com/freeoffer.html and... that you're happily convinced about the possbility of us working together, I can't see how you'd want to leave behind a table full of profit on a regular basis and a relationship that goes deeper than the service!
Though,again, that's for you to ultimately decide.
I Insist in Delivering a Value Based Service Rather Than Simply Price Shopping Madness
If you have a nervous reaction when it comes to paying for a service that, quite frankly, is the biggest paying aspect of your business - the marketing and copywriting- then please pay careful attention to what's written below.
And, in fact, it will give you clues how you should be thinking about your products and services and the way you price them.
It's instructive, informative and profitable at the same time.
I've a friend who wanted to have his swimming pool redone. It was scaling, peeling and all round, was in pretty bad shape. In fact, it was his wife who felt that things were looking bad and decided to go about trying to fix the problem.
She called three different pool service people and told them to come to the house to give their estimates, quotes, ideas, opinions, etc.
The first contractor knocked on the door and was let into the house. He had a look at the pool, quickly jotted a few notes and said it'd cost 2.5K.
The second contractor arrived the next day, did pretty much the same thing as the first contractor, and said it'd cost 3.5K.
The third contractor arrived. He was shown the way to the pool area , just like the first two. He then turned and said to Mary if it was alright if he asked her a question. Mary nodded and said it would be okay.
The contractor simply asked her what's important to her about getting the pool treated and fixed. Mary replied that the safety and welbeing of her kids.
The pool contractor pressed her as to what was it that was important about the children's wellbeing and that of her children's friends.
She was frightened if her kids, and any of those friends of the children came to play and use the pool, she'd feel worried that there could be an accident.
Whilst in this questioning process, the contractor pointed out a host of other elements that needed taking care of, like the stairs up and down to the pool, the life safety equipment, the gate to the pool area...
Nothing hardsell about it. Just careful observation and stating the abvious.
After all was said and done, the contractor sent a proposal that amounted to 5 TIMES the amount of the previous two contractors!
And, do you know what happened?
The proposal was accepted, in a flash!
Why?
Simply because the contractor took time to find out exactly what was key and important about getting the swimming pool treated. And that made all the difference in the trusting feeling that was generated.
Of course, the lower price contractors will get jobs and contracts. But, not to the level and quality of client that the third contractor just accomplished.
If all you're after in a copywriting or marketing project is to haggle and price shop, then you'll be delighted to know that there are thousands who'll take you up on your offer if you search the Internet.
And as you'll quickly see, you'll get INSTANT results!
However, if you've trawled through the Internet minefield and you're not entirely happy with what you've discovered, or, if you're simply and naturally convinced about what you've read and found on this website ... and, about the possibilities that personally exist for you, then you can certainly do a couple of things.
1. Go over to the webpage you'll find over at -
http://Rajahireker.com/freeoffer.html
and follow what's written there.
Or...
2. If you are totally convinced about us working together and you'd like to find out about the possibility of us working on our project within the next 7-10 days, then send a FAX with the words 'URGENT CONSIDERATION' telling me about your project, why it's urgent and leave a number for me to call you back on.
My FAX number is: 44 (0) 208 764 1085 |
And that's all there is to it!
If you're troubled by your marketing and promotional efforts... if you're unhappy with the way clients and customers are drawn to you... if you're uneasy about the way your enterprise is going then... you should be doing something about it.
I trust you'll get the answers you're looking for in this website. However, if you're still undecided about what direction you want to take, please re-read this website.
And, whilst you're doing that, keep asking yourself this question: "does this person look like he knows what he is doing and would I trust him with the most important aspect in my business - the marketing and advertising?"
And then... do what your gut, intuition and instincts... tell you to do!
Thanks for investing your time in reading this website and I sincerely wish that we get to meet soon.
Raja C. Hireker
P.S. If you're serious about your business and you feel you need more evidence, proof, endorsement of what I can do for you, and about my copywriting ability, please read all the information in the website again, go through each page like a detective; get yourself into what's written on -
http://Rajahireker.com/freeoffer.html
For FREE Copywriting course by email, please complete your details below:
(If you encounter any difficulties in signing up, simply send
a blank email to KillerAdCourse@aweber.com)
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Raja C. Hireker
FAX/PHONE : 44 (0) 208 764 1085
Email: hireker@btopenworld.com
www.RajaHireker.com
Raja C.Hireker © 2007 All Rights reserved
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ative, Bold, Personality Driven Writing is The Fuel That'll Elevate Your Business and Your Life to Profitable and Lofty Heights!